Spend Your Recruiting Dollars Where They Matter—On Completed Driver Applications.

Stop watching your recruiters chase dead-end leads while trucks sit empty. CDL Funnel transforms your advertising investment into ready-to-hire, fully completed IntelliApp applications—delivered straight to your Tenstreet dashboard.

  • Every application includes work history, CDL details, violations, accident history, and all releases—so your team can hire with confidence.

  • Reduce recruiter burnout and fill seats faster—no more wasted time chasing leads.

  • Flexible monthly campaign budgets—scale your hiring without adding staff or agency contracts.

Applications generated through our funnel convert to hires 338% better than basic leads—because they’re complete, intentional, and ready for action.

The CDL Funnel Difference

Why Settle for Leads When You Can Get Completed Applications?

Most recruiting services and job boards promise “leads”—names and numbers that leave your recruiters chasing drivers, filling in gaps, and hoping for follow-through. In today’s market, that’s not enough. You need a process that delivers results, not just possibilities.

  • Built for Recruiter Efficiency:

    Our AI-powered, multi-step funnel doesn’t just attract drivers—it guides them through every stage, from first click to fully completed IntelliApp. Your recruiters get applications with work history, CDL details, violations, accident history, and all releases—so they can focus on hiring, not paperwork.

  • Higher Intent, Higher Quality:

    Unlike generic job boards or social ads that flood you with unqualified leads, our funnel is engineered to filter and nurture only the most serious drivers. Every application in your Tenstreet dashboard comes from a driver who has taken real action—not just clicked a button.

  • Scalable, Predictable Results:

    With flexible monthly campaign budgets, you control the flow of completed applications—scaling up or down as your needs change, without the overhead of adding recruiters or the unpredictability of pay-per-hire models.

  • A Modern Recruiting Experience:

    Today’s drivers are mobile, busy, and expect a seamless process. Our funnel is optimized for speed, convenience, and completion—so you fill seats faster and never lose a great driver to a clunky application.

Stop burning recruiter hours on dead-end leads. Experience the power of a recruiting funnel designed for today’s market—and tomorrow’s growth.

How Our Funnel Delivers Ready-to-Hire Drivers—While Your Team Stays Focused on Hiring

Performance Marketing Meets Intelligent Funnels—Delivering Completed Applications, Not Just Leads

At CDL Funnel, we don’t just run ads or send traffic to a generic landing page.

We deploy targeted, performance-driven marketing campaigns that guide qualified CDL drivers and owner-operators into a carefully engineered funnel—a multi-step, automated journey designed to maximize completed applications and deliver only high-quality candidates to your team.

Step 1: Target Only the Drivers You Want

We use precision digital campaigns to reach experienced CDL drivers and owner-operators who fit your exact needs—so you’re never sorting through the wrong applicants.


Step 2: Funnel-Driven Application Journey

Our AI-powered, multi-step funnel guides every interested driver through a personalized journey—answering questions, removing roadblocks, and keeping them engaged at every stage. The result? More drivers finish their applications, so your recruiters spend less time chasing and more time hiring.

Step 3: AI-Powered Automated Nurturing & Reminders

Our AI-driven system automatically follows up, answers questions, and nudges drivers to finish their applications—across text, email, and social channels—using personalized messaging and optimized timing to maximize completion rates. This lets your recruiters focus on hiring, not chasing.

Step 4: Deliver Complete Applications, Ready for Action

Every finished IntelliApp lands in your Tenstreet dashboard—complete with work history, CDL details, violations, accident history, and all required releases—so your team can qualify and hire immediately, without chasing paperwork or missing information.

Engage and Influence with Every Message

Our platform combines advanced funnel optimization with AI-powered automation, constantly improving conversion rates by analyzing driver behavior and refining every step. Seamless Tenstreet integration ensures every application is delivered instantly and securely.

Fuel Your Recruiting Pipeline

Complete IntelliApps: Every submission is delivered directly to your Tenstreet dashboard with all required information

Faster Hiring: Skip the back-and-forth of incomplete applications—move directly to interviews with ready-to-review candidates

Higher Conversion Rates: Applications convert to hires 338% better than basic leads6

Reduced Workload: Eliminate time spent chasing down missing information or managing incomplete forms

Seamless Integration: All applications flow directly into your existing Tenstreet Xpress workflow

Here’s what recruiting leaders achieve with CDL Funnel’s application generation campaigns:

More Hires, Less Hassle

Applications generated through our funnel convert to hires 338% better than basic leads—so your team spends less time chasing paperwork and more time making hires.

Recruiter Workloads Reduced

Recruiters can focus on interviewing and onboarding, not following up on incomplete applications or chasing down missing information.

Flexible, High-ROI Campaigns

Our performance-driven approach means your recruiting budget is always working on what matters most—delivering completed, ready-to-hire applications, not just leads.

FAQS

What is CDL Funnel?

CDL Funnel is a performance marketing platform that specializes in application generation for CDL drivers and owner-operators. Unlike traditional lead generation services that only provide contact information, we deploy targeted marketing campaigns through intelligent, AI-powered funnels to deliver fully completed Tenstreet IntelliApp applications directly to your dashboard. Our multi-step automated journey is designed to maximize application completion rates and deliver only high-quality candidates to your recruiting team

How is CDL Funnel different from traditional lead generation?

Traditional lead generation stops at providing names and phone numbers, leaving your recruiters to chase down incomplete applications and missing information. CDL Funnel goes beyond leads by delivering complete applications that include work history, CDL details, violations, accident history, and all required releases. Our funnel-driven approach converts prospects at 338% higher rates than basic leads because applicants have already demonstrated serious intent through our multi-step process

Is CDL Funnel a pay-per-hire or third-party recruiting service?

No, CDL Funnel is neither a pay-per-hire service nor a third-party recruiting agency. We operate on a monthly campaign budget model where you control your investment and scale your hiring without adding staff or agency contracts. You maintain complete control over your hiring decisions while we handle the application generation process

What is a marketing funnel and why is it better than landing pages?

A marketing funnel is a multi-step, automated journey that guides qualified CDL drivers from initial interest through complete application submission. Unlike single landing pages that have average conversion rates of just 2.35%, our strategic funnels achieve conversion rates of 3-7% or higher. The funnel approach leverages psychological principles like progressive commitment and loss aversion to maximize completion rates.

How does your AI-powered automation work?

Our AI-driven system automatically handles outbound calls, follow-up texts, emails, and social media interactions to keep candidates engaged throughout the application process. The technology analyzes driver behavior patterns and adjusts messaging sequences in real-time to optimize conversion rates. This ensures potential candidates are continuously nurtured without requiring manual intervention from your recruiting team

What platforms do you integrate with?

CDL Funnel integrates seamlessly with Tenstreet, delivering all completed applications as IntelliApps directly to your dashboard. We specifically work with Tenstreet's platform, which serves over 3 million drivers and has processed more than 15 million applications for 4,200+ client carriers. All applications flow directly into your existing Tenstreet Xpress workflow without requiring new systems or manual uploads

What is a Tenstreet IntelliApp?

A Tenstreet IntelliApp is a comprehensive, mobile-friendly application system that pre-populates with driver information 91% of the time when drivers enter their personal details. These applications are DOT-compliant and include all necessary employment history, background check releases, and verification authorizations. IntelliApps are designed to be completed in minutes rather than hours, significantly improving the driver experience

How do completed applications get delivered?

Every finished IntelliApp lands directly in your Tenstreet dashboard with complete work history, CDL license details, moving violations, accident history, and all required releases for background checks and employment verification. The integration ensures seamless data flow between our recruitment campaigns and your ATS, so no lead is missed and every candidate is tracked effectively from application to hire

How does your pricing model work?

CDL Funnel operates on a flexible monthly campaign budget model rather than pay-per-lead or pay-per-hire pricing. You control your monthly investment and can scale up or down based on your hiring needs without long-term contracts or agency fees. This performance marketing approach ensures your recruiting dollars are always working toward completed applications, not just clicks or impressions

What kind of ROI can we expect?

Applications generated through our funnel convert to hires 338% better than basic leads, resulting in significantly higher return on investment. Our clients typically see faster hiring times, higher volumes of qualified applicants, and improved retention rates due to the platform's ability to optimize every stage of the recruitment process. The key ROI drivers include reduced recruiter workload, faster time-to-hire, and higher conversion rates from application to hire

Are there any setup or implementation costs?

CDL Funnel provides a full setup service where our team handles the entire implementation process, ensuring seamless integration with your existing Tenstreet system. The platform is designed for ease of use, and we customize it to meet your specific recruitment needs without requiring technical expertise from your team. This allows you to start benefiting from our tools immediately without technical hassle or additional setup costs

How do you target the right drivers?

We use precision digital campaigns and data-driven targeting to reach experienced CDL drivers and owner-operators across the channels where they spend their time. Our targeting focuses on drivers who fit your specific requirements, ensuring you're never sorting through unqualified applicants. The campaigns leverage performance marketing principles to optimize for measurable outcomes rather than just traffic volume

What happens if drivers don't complete their applications?

Our AI-powered funnel includes automated nurturing and reminder systems that follow up with drivers across multiple channels including text, email, and social media. The system addresses questions, removes roadblocks, and keeps candidates engaged at every stage to minimize drop-offs. This automated approach ensures potential candidates continue moving through the application process without manual intervention from your recruiters

How quickly will we see results?

The timeline for results depends on your specific hiring needs and campaign scale, but our clients typically begin receiving completed applications within the first week of campaign launch. The funnel optimization and AI-driven improvements continue to enhance performance over time, with most clients seeing significant improvements in their recruitment outcomes within the first 30 days

How do you ensure data security and compliance?

All applications are delivered through Tenstreet's secure, DOT-compliant platform that meets Federal Motor Carrier Safety Administration (FMCSA) regulations. The IntelliApp system includes all necessary background check releases and employment verification authorizations required by federal regulations. Tenstreet's platform is trusted by over 4,200 carriers and maintains the highest security standards for driver data

What makes your approach better than job boards or social media recruiting?

Job boards and social media typically generate basic leads that require extensive follow-up and application completion work. Our funnel approach guides candidates through a complete application process, delivering only serious, qualified drivers who have already provided all necessary information. This eliminates the administrative burden on your recruiters and significantly improves conversion rates compared to traditional recruiting methods